Art direction beet

Art Direction | Photography

Food photography is my specialty these days. And so is getting hungry on the job (we love snacks <3).

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Football-Ketchup-Heinz

Kraft-Heinz

Heinz was looking for a design for their “Pick, Play, Win” promotion during the 2020 Superbowl season. All bottles were given a number, 0-9, and encouraged shoppers to pick a bottle with the number that would be the deciding score in the “big game”.

LowesAirfryer

Lowe’s | Highland

Lowe’s has developed a new brand called Highland, and asked us to test out 3 different brand marks across 3 different design concepts. The concept you see has been selected by the Lowe’s team, and is heading into development. Highland is a brand focused on efficient and fiscally conscious consumers, looking to make an aesthetically pleasing purchase without sacrificing on quality.

Twitch images

7-Eleven | 2021 Tervis

7-Eleven has some loyally thirsty customers. Those customers see the value in making the brand a part of their daily routine, and our client wanted to honor those frequent sippers by offering limited edition refillable cups. The theme for this range was “video games”, and with at home gaming on the rise in COVID, it wasn’t hard to find inspiration in this category.